Webinar • Gestión Financiera: Fintech

Personal Shopper: The Social Factors behind Payment ChoiceAgéndalo en tu calendario habitual ¡en tu horario!

Martes, 27 de noviembre de 2018, de 06.00 a 07.00 hs Horario de Virginia (US)
Webinar en inglés

What determines how people pay for their goods and services? How might using cash instead of a debit card reflect your personality? Are you a utilitarian or hedonistic shopper? This webinar looks at how the way people behave could affect their choice of payment. Dr Anne Lewis argues that an economic model is not enough to fully predict future consumer payment habits, and social factors have an important influence on whether people reach for notes or cards.

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