Webinar • Business Intelligence: Pyramid Analytics

Gain market advantage with multichannel retail analyticsAgéndalo en tu calendario habitual ¡en tu horario!

Ronald van Loon, Top Big Data and IoT influencer, Ian Macdonald, Principal Technologist, Pyramid Analytics and Martin Draper
Martes, 18 de abril de 2017, de 10.00 a 11.00 hs Horario de Virginia (US)
Webinar en inglés

In today’s retail industry, the customer service bar is set higher than ever—the nice-to-haves are now the must-haves, and if you don’t offer them, customers will turn to other retailers who do. From print ads to e-commerce to brick and mortar, customers expect a unified experience across all sales touchpoints, otherwise known as an omnichannel experience. How do you know what the customers want? A data-driven strategy is key to deepening consumer understanding, increasing engagement, and maintaining a seamlessly integrated customer experience. With the right analytics approach, you can increase efficiency and improve results through: •Facilitating timely, fact-based decision-making •Executing targeted marketing campaigns •Improving supply chain management •Maximising sales and profitability •Transforming store operations During this 45 minute webinar Ronald will propose a structured journey to achieving these goals with Ian bringing them to life through a practical demonstration of BI Office in a retail environment.

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