Prior to the era of digital transformation, international expansion was largely the domain of very large organizations that were capable of investing in infrastructure across the world. Today, the vast majority of IT solutions that enable innovation are deployed in the cloud; such solutions are opening up new opportunities for business of all sizes. When it comes to international expansion, acting local but delivering consistent and flexible services is essential. Cloud-based solutions allow organizations to internationalize quickly and enable start-ups to be “born global.”
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